More thoughts from Edge about Ringtones
The Boston Globe has an article in today’s paper about the h-lounge.com MIT ringtone competion where Edge offers more insight on how ringtones shape people’s impressions of you. The article states:
Geoff Mayfield, Billboard’s director of charts, also wonders whether there’s a mass market for original ring tones. ”Making your own ring might have a certain kind of coolness, but another kid might say, ‘Mine plays 50 Cent,’ ” Mayfield says.
U2’s The Edge disagrees, contending that he sometimes decides whether he will like or dislike a person according to how their phone rings. Among his turnoffs: the theme from ”Swan Lake.”
”Music you do in private,” he says by phone. ”But ring tones become a public display, like a pair or sneakers or a T-shirt. People are going to use ring tones as a real expression of what they’re about.”
You can read the article here.
(Disclosure: As a participant in the ringtone competition, I was interviewed and quoted in the Globe story as well.)









Beth said,
February 14, 2006 @ 12:26 pm
I saw you in the Globe this morning! You’re famous!
Watts said,
February 14, 2006 @ 10:41 pm
I made a ringtone from part of “Zooropa”…it went off by accident during my niece’s Baptism, and I ended up meeting an Irish guy who saw U2 way back in the day. Interesting way to make a U2 connection…
JennJam said,
February 15, 2006 @ 2:10 pm
I wonder what Edge’s ringtone is?!
I guess it’s not the popular “Hello, Hello (Hola!)” clip from ‘Vertigo’ that so many U2 fans use, ha ha.
That might be just a little too obvious . . .