Archive for 'On TV & Radio'

The Man Who Wrote Bono’s World Cup Script

A lot of people think Bono wrote the words that he recites in that World Cup TV commercial that features “Magnificent” in the background as Bono talks.
But the script was written by a copywriter named Nicholas Sonderup:
Sitting in a Manhattan office and clad in a U.S.A. soccer jersey, Sonderup is justifiably thrilled that so many [...]

Idol Days Ahead For U2

With Lee DeWyze’s win on American Idol, we will be hearing a lot more “Beautiful Day” on the radio as that is the first single to be released by the newest Idol. U2’s connection with American Idol has been a strong one, going back for several years. Bono lent the show “American Prayer” for Idol [...]

Bono on Naomi Campbell (via Oprah)

During an interview with Oprah Winfrey that aired last week, Naomi Campbell was surprised to hear Oprah give Bono’s view of why men become putty when they are around Naomi. Here’s what Oprah said Bono told her:
“It’s because you have the body that men crave. You have the perfect proportioned body. And that there is [...]

Here’s the next U2-ified ESPN/FIFA commercial

ESPN has started to air the latest in its series of U2-ified commercials promoting the upcoming FIFA World Cup. This one is called “Power of 10″ and uses an oldie-but-goodie from U2’s back catalog.

How U2 Got Involved with ESPN Again

Bono didn’t write the words he says during that ESPN/FIFA World Cup TV commercial that features his voice. That’s one of the interesting bits of information in an interview on Examiner.com with ESPN’s Seth Ader.
Ader explains that ESPN approached U2 last fall:
We just believe in their message, not only their music, but their message. It [...]

Bono Voices an ESPN/FIFA World Cup Commercial

Following up on our home page news bit from last week about U2 being included in several ESPN/FIFA World Cup TV commercials, the ESPN YouTube channel has just added another one of those spots.
This one is called “United,” and I’d say yer man has a bright career ahead of him in TV voiceover work if [...]

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