New Blackberry Loves U2 Ad

By on July 3, 2009 in On TV & Radio, Video/Audio/Photo

I just caught this ad for the first time today watching Wimbledon tennis coverage. Guess the PR campaign has started. Special thanks to Jaime for sharing this on YouTube.

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5 Responses to New Blackberry Loves U2 Ad

  1. jon July 3, 2009 at 12:29 pm #

    I like the bit with the claw at the end, but why does it look exactly like the apple commercials in the beginning? the one with viva la vida. The “music-as-source-of-glittering-sparks” trope. they coulda done some cool stuff with the claw symbology.

  2. Apple Fan July 3, 2009 at 3:56 pm #

    Hey I thought U2 were Apple fans!! Didn’t they used to do iPod commercials?? Those traitors!

  3. Fraser July 6, 2009 at 10:55 am #

    I saw this ad (very unexpectedly) at the theater the other night, before a movie, and it was an absolute pleasure. I did have to restrain myself from singing along, but it still made all the other adverts bearable :)

  4. jason and wendi lee July 7, 2009 at 5:29 pm #

    what’s with the sexist videos for “get on your boots?”

    ps what the hell is that song about, anyway?

  5. Andy July 8, 2009 at 6:50 pm #

    “It’s based around the idea that men have fucked things up so badly, politically, economically and socially, that it’s really time we handed things over to women.”
    –from some interview a few months ago