U2 Are Good Sports

I’ll admit that sports don’t rank very high on my hobby list, but when the game collides with either of my chosen passions (U2 and films) I can’t help but sit up and take notice. And lately, U2 have been more present on the field than anywhere else.

First, those World Cup promos featuring U2 songs and voice-overs from band members got my attention. I’m in the say-it-ain’t-so camp about “Streets” being sold, but the other songs they used didn’t bother me so much. I even found myself perking up at the sight of “City Of Blinding Lights” footage spliced in with the game previews. As a result, I just HAD to watch several of the exciting matches (wasn’t Portugal great?!), so I suppose their marketing worked.

In the midst of all the hoopla, I was reminded of hottie David Beckham (I’d of course seen Bend It Like Beckham so I knew what he was all about), and today learned that he’s joined forces with Bono to promote the new Motorola RED phones in a celebrity-rich ad campaign. Power to them.

And finally, a coworker pointed me to this new ESPN article by Bill Simmons, which presents a hilarious YouTube Hall of Fame. Bono is right there at the top, where he should be.

3 Responses to U2 Are Good Sports

  1. Phil June 26, 2006 at 6:40 pm #

    Actually the Bill Simmons article is in reverse order I believe. Read it today as well.

    Check at the bottom of the list, number 33… see what he says about it.

  2. Tassoula June 26, 2006 at 7:18 pm #

    You’re right, Phil! I stand corrected.

    Nonetheless, great countdown.

  3. adriaen July 31, 2006 at 1:26 pm #

    U2 are indeed NOT good sports. They’re a bunch of friggin’ sellouts. I used to love them when they actually conveyed the truth…now they do nothing of the sort. Does anyone remember, “I can’t believe the news today / I can’t close my eyes and make it go away … When fact is fiction and TV reality…” ??? No such lyrics now, however. Bono even partied at the Bohemian Grove this last weekend, party place of the ultra rich and powerful in Northern California (http://www.prisonplanet.com/articles/july2006/290706Grove.htm).

    Like so many other aging over-the-hill rock stars (eg. Aerosmith, Stones et al.), Bono’s just a big, hypocritical bore now. What’s next, Gap commercials?